Blogs from a diverse group of 4imprint associates on subjects in and around the world of promotional products.

Blogs

  • Beautiful Day

    Today was a great day for our team as 4imprint, Inc. was named one of the 50 Best Small & Medium Sized Companies to Work for in America by the Society for Human Resource Management(TM) in cooperation with the Great Place to Work(r) Institutue . For...
    Posted 06-23-2008 5:27 PM by Kevin Lyons-Tarr
  • Lazing around on the water...

    It's been a while since I posted, and even longer since I told you my favorite 4imprint promotional product . Well, in order to rectify both of these issues, I thought I'd tell you about my new favorite product and why that is. Last weekend, myself...
    Posted 06-05-2008 3:12 PM by Richard Morton
  • This Summer Reading Program is Sure to Get Some Buzz!

    Kudos to the Lester Public Library as they try to get try to get kids to catch the summer reading bug. Great use of a promotional product in their marketing program. Just goes to show you can do some very, very clever things when the product and imprint...
    Posted 06-03-2008 10:36 AM by Kevin Lyons-Tarr
  • "Glide-topia"

    I’ve received incredibly positive feedback on ‘glide(sm)’ , our new technology that allows you choose the quantity for any product that’s right for you - not the pre-determined quantities our industry (and others) have used forever. You just slide your...
    Posted 05-02-2008 5:04 PM by Kevin Lyons-Tarr
  • Minor League Baseball Logo Contest is a Big Hit

    Darren Rovell , a sports business writer for CNBC.com has been running a 'march madness style' contest that allows you to vote on your favorite minor league baseball logos . Some of these logos are just great. They're fun, eye catching and...
    Posted 03-25-2008 11:09 AM by Kevin Lyons-Tarr
  • Thinking About How To Grow In A Tough Economy?

    Here's a series on CNNMoney.com by Rich Sloan of Startup Nation . It's geared towards small businesses, but this really applies across the board. I'm particularly fond of his advice about building relationships - although I suppose you could...
    Posted 03-04-2008 9:00 AM by Kevin Lyons-Tarr
  • Logo Placement Matters!

    Was at my local Walgreens today and noticed they've done something clever with their corporate attire. Many of the employees (and all of the managers) were wearing a nice blue oxford, but instead of having the Walgreens logo embroidered on the front...
    Posted 02-26-2008 2:39 PM by Kevin Lyons-Tarr
  • Tasty Advertising?

    Here's a new twist... 'lickable ads' . I've got to think about that for awhile.
    Posted 02-18-2008 5:50 PM by Kevin Lyons-Tarr
  • Artwork for Our Education e-Newsletter Subscribers

    For those of you who get our regular education e-newsletter, here are the free images mentioned in the latest edition on mentoring programs. These ideas are available for you to use to create your own ‘mentor recognition’ program. The thumbnails below...
    Posted 11-09-2007 4:07 PM by Kevin Lyons-Tarr
  • Guest Post: John Van Den Brandt Shares a Story Behind the Photography in Our Wildlife Calendar

    I’m John Van Den Brandt, a Sr. National Account Manager at 4imprint. I’m also the photographer behind 4imprint’s exclusive 2008 wildlife calendar . Wildlife photography is one of my passions and I’m proud of the images contained in this year’s calendar...
    Posted 10-10-2007 5:35 PM by Kevin Lyons-Tarr
  • Some Additional Pictures From Kayak for a Cure - Vancouver

    Now that John is back from his adventure, he's passed along some additional pictures from Kayak for a Cure. Also sounds like the total raised for the Canadian Cancer Society has now exceeded $20k - good stuff.... Watch this space - some of John's...
    Posted 08-21-2007 12:54 PM by Kevin Lyons-Tarr
  • Kayak(ing) for a Cure in Vancouver

    Our own John Van Den Brandt participated in the second annual Kayak for a Cure in Vancouver yesterday. We were proud to play a very small part in this event (besides offering up John and his wife!), supporting them with all of the appropriate promotional...
    Posted 08-13-2007 10:08 AM by Kevin Lyons-Tarr
  • I NOW KNOW WHAT ALL THE FUSS IS ABOUT!

    I can finally say that I have gone golfing! Actually, I can finally say that I have gone to a golf course and hit a golf ball on the putting green and driving range. WOW what a learning experience! I now understand why there are so many golf enthusiasts...
    Posted 08-08-2007 2:25 PM by merchandising
  • 4imprint Exclusive Bic© Pens in Times Square

    Lead by our Merchandising team, and directed by our customers (who helped us select the perfect color palette via the web), we recently launched a range of classic Bic© Pens in new, metallic colors. It’s always fun to watch new products, new designs ...
    Posted 06-13-2007 2:40 PM by Kevin Lyons-Tarr
  • What women want

    Elizabeth, who coordinates 4imprint’s e-mail marketing campaigns, forwarded our team an interesting article from Advertising Age a few weeks ago. The article, titled “Steal This Bag,” reviewed a recent study examining the contents of women’s purses, using...
    Posted 05-23-2007 2:40 PM by merchandising
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